How Podcasting Has Leveled the Media Playing Field

Anyone streaming on YouTube, Twitch and other video platforms have essentially picked up the podcasting model and clipped to share on all social media. We look at the continued power play podcasting has become and why the corporate media continues to invest.

New Edison Data Shows Growing Role Of Video For Podcasters. https://www.insideradio.com/free/new-edison-data-shows-growing-role-of-video-for-podcasters/article_65349660-2434-11ed-b3bf-bf772b094f74.html

YouTube is the most-used podcasting platform https://www.theverge.com/2022/8/23/23318305/youtube-podcast-npr-spotify-meghan-markle-prince-harry-archewell

YouTube kicks off podcast strategy with new landing page https://arstechnica.com/?post_type=post&p=1875293

Streaming Subscribers Resist Idea Of Trading Down From Ad-Free To Ad-Supported Tiers Despite Cost Savings – Study https://deadline.com/2022/08/streaming-subscribers-resist-trading-down-from-ad-free-to-ad-supported-despite-cost-savings-fandom-study-1235096358/

‘Dragon Ball Super: Super Hero’ Opens To $20M+: How Crunchyroll Pulled Off A No. 1 Box Office Win Via Non-Traditional Means — Sunday AM Update https://deadline.com/2022/08/box-office-dragon-ball-super-super-hero-beast-idris-elba-1235096162/

Report: FCC Standing Firm On Its 13% Annual Fee Hike For Radio Stations. https://www.insideradio.com/free/report-fcc-standing-firm-on-its-13-annual-fee-hike-for-radio-stations/article_ee976ed4-2379-11ed-8d1f-0f43e2c87d9a.html

iHeart Stays On Top, NPR Returns As Media Monitors Charts Rise Of Influencers. https://www.insideradio.com/free/iheart-stays-on-top-npr-returns-as-media-monitors-charts-rise-of-influencers/article_99c7181e-2379-11ed-86fb-7b4412f44cde.html

iHeartMedia’s latest metaverse move is the launch of ‘iHeartLand’ in Fortnite, and a virtual Charlie Puth concert https://www.musicbusinessworldwide.com/iheartmedias-latest-metaverse-move-is-the-launch-of-iheartland-in-fortnite-and-a-virtual-charlie-puth-concert/

iHeartLand In Fortnite Launches With Podcasts Part Of The Content Mix. https://www.insideradio.com/podcastnewsdaily/iheartland-in-fortnite-launches-with-podcasts-part-of-the-content-mix/article_b41b784c-248f-11ed-bf84-df56c2f5c6a8.html

Twitter Adds Podcasts to Live Audio Tab https://www.hollywoodreporter.com/business/digital/twitter-podcasts-1235206475/

Contact KOP for professional podcast production, imaging, and web design services at http://www.kingofpodcasts.com
Support KOP by subscribing to his YouTube channel and search for King Of Podcasts
Follow KOP on Twitter or Facebook @kingofpodcasts
Listen to KOP’s other programs, Depraved and Debaucherous… and the Wrestling is Real Wrestling Podcast.

Download

Podcasting Hits A Plateau and Newspapers Keep Getting Nuked

Podcast Listening Is Again Growing In 2022, Says Reuters, But News Habits Are Changing. Plus, the U.S. is losing an average of two weekly newspapers a week. KOP comments on the changes.

Podcast Listening Is Again Growing In 2022, Says Reuters, But News Habits Are Changing. https://www.insideradio.com/free/podcast-listening-is-again-growing-in-2022-says-reuters-but-news-habits-are-changing/article_e8418d42-ed43-11ec-b054-b323a36529ef.html

NAB Says Audio Market Is More Challenging Today For Radio Than It Was Two Years Ago. https://www.insideradio.com/free/nab-says-audio-market-is-more-challenging-today-for-radio-than-it-was-two-years/article_eb90ee04-fcf0-11ec-a048-bf5645059e86.html

The Pace Of New Podcast Launches Plummets So Far In 2022. https://www.insideradio.com/free/the-pace-of-new-podcast-launches-plummets-so-far-in-2022/article_34a1ae40-fcf0-11ec-97ef-37af4c1672c2.html

NPR and Edison Research released the 2022 Smart Audio Report
https://radioinsight.com/headlines/featured/228983/npr-edison-research-release-2002-smart-audio-report/

The U.S. is losing an average of two weekly newspapers a week https://nie.mn/3bDf4C4 via @NiemanLab

Perspective | Every week, two more newspapers close — and ‘news deserts’ grow larger https://www.washingtonpost.com/media/2022/06/29/news-deserts-newspapers-democracy/

Journalists Sense Turmoil in Their Industry Amid Continued Passion for Their Work https://pewrsr.ch/3NSGty6

Media Confidential: Study: Many Reporters Don’t Believe In ‘Equal’ Coverage https://mediaconfidential.blogspot.com/2022/07/study-many-reporters-dont-believe-in.html

Royalty rates for musicians and publishers to be raised by Copyright Royalty Board
Musicians will receive a long overdue 44 per cent royalty increase after years of delays
https://www.nme.com/news/music/royalty-rates-for-musicians-and-publishers-to-be-raised-by-copyright-royalty-board-3262391

Streamers Are Embracing a Brave New World of Ads. Will Consumers? https://variety.com/vip/streamers-are-embracing-a-brave-new-world-of-ads-will-consumers-1235305622/

‘Minions’ Sequel Signals End of 2020 Movie-Delay Mayhem https://variety.com/vip/minions-sequel-signals-end-of-2020-movie-delay-mayhem-1235305639/

Contact KOP for professional podcast production, imaging, and web design services at http://www.kingofpodcasts.com
Support KOP by subscribing to his YouTube channel and search for King Of Podcasts
Follow KOP on Twitter or Facebook @kingofpodcasts
Listen to KOP’s other programs, Depraved and Debaucherous… and the Wrestling is Real Wrestling Podcast.

Download

How Podcasting Is Pulling In Potential Listeners and More Profit

All the major podcast players are positioning and pioneering the audio space to pull in more listeners and pull in more profit. KOP lays out the progress.

How SiriusXM bought and bungled a beloved podcast network https://www.theverge.com/22989201/siriusxm-podcasts-earwolf-stitcher-acquisition-hosts-employees-leaving

Want an idea of YouTube’s plans for podcasting? Take a look at its pitch deck.
https://www.tubefilter.com/2022/03/30/youtube-podcasts-landing-page-pitch-deck-pod-news/

Podcasting is the New College
Creating value for listeners also offers a number of unique benefits for businesses.
https://www.entrepreneur.com/article/421589

Substack announced a broader push into podcasting on Tuesday, including poaching four shows from rival Patreon https://www.bloomberg.com/news/articles/2022-04-05/substack-poaches-more-patreon-stars-amid-larger-podcasting-push

Spotify’s Podcast Investments Could Start Producing Profits Soon | NASDAQ https://www.nasdaq.com/articles/spotifys-podcast-investments-could-start-producing-profits-soon

Seven Takeaways About Podcasting From The 2022 Infinite Dial. https://www.insideradio.com/free/seven-takeaways-about-podcasting-from-the-2022-infinite-dial/article_b5bf4992-ab3d-11ec-9e3d-ff16d21bc89a.html

Majority Of Advertisers Plan To Increase Spend On Podcasting and Streaming Audio. https://www.insideradio.com/free/majority-of-advertisers-plan-to-increase-spend-on-podcasting-and-streaming-audio/article_5b96d3ce-a361-11ec-b45c-275e3f03c9db.html

How NFTs create new opportunities in the entertainment industry https://venturebeat.com/2022/03/08/how-nfts-create-new-opportunities-in-the-entertainment-industry/

How Streaming Is Straining Linear TV https://variety.com/vip/how-streaming-is-straining-linear-tv-1235224490/

Exclusive: iHeartMedia building new NFT network for podcasts https://www.axios.com/iheartmedia-new-nft-network-podcasts-5c67986c-2f02-4dec-978b-7ae30c78a6b5.html

Contact KOP for professional podcast production, imaging, and web design services at http://www.kingofpodcasts.com
Support KOP by subscribing to his YouTube channel and search for King Of Podcasts
Follow KOP on Twitter or Facebook @kingofpodcasts
Listen to KOP’s other programs, When I’m Not Podcasting… and the Wrestling is Real Wrestling Podcast.

Download