Are Influencers Bringing The Cool Back in Media?

Digital Influencers are consistently trendsetting the counterculture and giving us the things that we find cool today. KOP looks into the cool factors that influencers are bringing.

Is anything cool anymore? https://www.vox.com/the-goods/22570006/cool-consumer-identity-gen-z-cheugy

Influencers earning more money from Instagram, but face an uphill battle to combat fraud https://www.thedrum.com/news/2021/07/15/influencers-earning-more-money-instagram-face-uphill-battle-combat-fraud

It’s Time to Redefine the Influencer http://entm.ag/Xm9SXA

Do’s And Don’ts Of Developing An Influencer Marketing Campaign https://www.forbes.com/sites/forbesbusinesscouncil/2021/06/24/dos-and-donts-of-developing-an-influencer-marketing-campaign/

Over 66% of all music listening in the US is now of catalog records, rather than new releases – Music Business Worldwide https://www.musicbusinessworldwide.com/over-66-of-all-music-listening-in-the-us-is-now-of-catalog-records-rather-than-new-releases/

Format Restructurings & Cuts Underway At Audacy CHRs
https://radioinsight.com/headlines/209983/format-restructurings-cuts-underway-at-audacy-chrs/

Post-Pandemic Media Consumption: Online Streaming Accelerates A New Content Experience via @forbes https://www.forbes.com/sites/forrester/2021/06/28/post-pandemic-media-consumption-online-streaming-accelerates-a-new-content-experience/

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I am a terrestrial and digital new media content creator with over 20 years of experience, as well as a highly skilled digital marketing executive who brings a an impeccable reputation, incomparable work ethic and an impressive index of over 50, 000 hours of on-air and on-demand digital content. I currently manage day-today operations for NewGen Broadcasting LLC, the parent company of WebmasterRadio.FM (the world's largest internet marketing and business-to-business radio and podcast network) and CannabisRadio.com, the worlds largest cannabis radio and podcast network. I have worked for major broadcasting entities including iHeart Media and Entertainment, the Hearst Corporation and Cox Newspapers. I earned a Bachelor's degree in Communication from Florida Atlantic University in 1998.

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